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It took Squarespace almost 10 years to launch an ecommerce feature. But is it any good?

There are a few things we like instantly: ecommerce is available in all plans and it allows you to sell physical and digital products as well as services, which is very interesting. For example: if you are a consultant selling consultations by the hour – with a classic online store, you can’t do this very elegantly.

The question is, however, whether Squarespace can really play in the same league as Shopify or even Weebly. To learn more, start with our video review:

In this review we take a close look at Squarespace's e-commerce feature. This is our detailed review: http://www.websitetooltester.com/en/reviews/squarespace... Review of the Squarespace Online Store: the Pros & Cons 2013-03-28 https://img.youtube.com/vi/YKoI5kxoHvY/hqdefault.jpg

Squarespace Ecommerce Screenshots

Squarespace Ecommerce Pricing

$18

Business

Cheaper transaction fee, 3%.

$26

Online Stores Basic

Sell online without transaction fees.

$40

Online Stores Advanced

Comes with advanced ecommerce features (e.g. automatic discounts).

Pros and Cons of Squarespace

Good blog integration

Express Checkout

Sell services

Not as easy to use as other tools

SEO limitations

No automatic sales tax

No product data export

Rating Details

criterion rating comments

Ease of use

You can add your shop in four steps. The available features are well explained. Only the sample items they display in your store can lead to confusion as the pages that seem to be there do not actually work.

Choice and flexibility of templates

The selection isn’t huge but there are decent options for online stores. All designs are responsive so they will be displayed well on mobile devices.

SEO

Product page titles and descriptions aren’t customizable. Another flaw is the general site title that will be added to each page title, e.g. Online Store XYZ – General Page Title. Not particularly good for SEO.

Basic functions

Product presentation

Add images of your product. Clicking it will open a larger view in a lightbox. You can define a regular price as well as a price when the item is on sale. Adding videos is possible but they will be hidden away in the ‘More Info’ section.

Product variants

Each item can have up to 100 variants (SKUs). Entering them is easy but can be time consuming when done manually.

Cart function

Yes

Real shopping cart.

User ratings

No

There isn’t an easy or integrated way to add user product reviews.

Article numbers

Yes

Squarespace generates a SKUs automatically.

Checkout, payment & shipping

Payment options

Accept credit card payments (Visa and Mastercard) through Stripe, their payment processor. The fee is $0.30 + 2.9% per transaction. Squarespace also charges a sales fee in the Personal (3%) and Business plan (2%). In the UK, the fee is 0.20p & 2.4%. Other than that only Paypal is available.

Sale of digital goods

Yes

The buyer receives a download link via email that will be valid for 24 hours. The max. file size is 300 MB. We liked the fact that there is also a special product type for services such as consulting.

SSL encryption

Yes

Checkout and payment pages are SSL encrypted.

Customer log-in area

Yes

The ecommerce plans Online Store Basic and Advanced provide customer accounts.

Coupon codes

Yes

Fixed dollar amount or percentage discounts. Another option is a voucher code for free shipping. The duration can be limited.

Shipping cost settings

Flat-rate or based on the weight of the items. Specify the countries you want to ship to. US customers can use USPS’s system to automatically calculate the cost of shipping.

Dropshipping

No

Not with big players like AliExpress. Artists can work together with Printful. It’s an on-demand printing service that prints and ships custom designs.

Tax settings

You can set up individual VAT rates for all countries worldwide. Taxes will only be displayed on the checkout page and not on the product pages (which is a requirement in some countries). There is no automatic tax calculator for US states available, all states and tax rates have to be added manually. Allow local tax rates (ZIP code based) as well.

Backend

Article management

Stock control: customers will never be able to place any orders you are not able to fulfill. You can set a threshold for automatic email notifications.

Confirmation emails customizable

Notification emails are customizable in HTML.

Importing product data

Yes

Import products from your existing Etsy, Shopify or Big Cartel store.

Exporting product data

No

Exports are not possible, Squarespace lock your products in their system.

E-Commerce analysis

Yes

You can add a tracking code to the checkout page using the code injection feature.

Exporting order data

Yes

Export all your orders as a CSV file for your accounting or invoicing software. There is also a direct integration with Xero (US only).

Total Score

3.9/5

Very decent ecommerce store for smaller operations, good for bloggers and other solopreneurs. A major disadvantage are their SEO flaws.

Conclusion

Squarespace’s online store is a solid way to get your merchandise out to the public. We like that they also make it possible to sell digital products as well as services – something particularly suitable to bloggers and freelancers.

The only two payment processors they support are Stripe (for credit card payments) and Paypal. It’s worth noting that it took Squarespace almost four years (and numerous complaints) to finally add Paypal. In order to avoid Squarespace’s own sales transaction fees (ranging from 2-3%), you have to sign up for one of their Commerce plans, which are $26 (Basic) or $40 (Advanced) per month.

It’s great that they offer more advanced e-commerce plans, which allow you to grow. If, however, you are prepared to spend that kind of money right away you may want to directly sign up with a dedicated e-commerce provider like Shopify or BigCommerce. There you will also have much better SEO features.

Compare Squarespace with other e-commerce solutions

Countries in which Squarespace Business is available: U.S., U.K., Canada, and Ireland. If you are from a different country, we have a few alternative options for you below.

Squarespace Ecommerce Example Sites

Squarespace Ecommerce Alternatives

FAQ

Does Squarespace Commerce support Paypal?

Yep, your customers are able to pay via Paypal in your store. Unfortunately, you can’t use Paypal to pay for your Squarespace site.

Will my Squarespace online store on mobile devices?

Yes, their layouts are responsive.

Is the ecommerce module good for SEO?

Squarespace’s SEO capabilities come with a couple of big limitations when building an online store: you won’t be able to customize title tags or meta-description tags for your product pages. This will make it more difficult to rank in search engines such as Google or Bing.

Additionally, these limitations also apply for blog posts.

About Robert Brandl

robert brandl

Hi, my name is Robert Brandl and I am the founder of WebsiteToolTester. If you have any questions, please leave a comment.

Latest Review Updates

23 Nov 2017 - Customer Logins available
28 Sep 2017 - Additional review criteria added.
14 Dec 2016 – Paypal is now available.
07 Apr 2016 – Sales fees updated.
26 Nov 2014 – Tax settings added.
02 Jul 2014 – New review layout, general updates.
31 Jan 2014 – Online store is in every plan available.
04 Dec 2013 – More countries added.
20 Aug 2013 – The online store is now also available in the UK.
30 Mar 2013 – Video review of the online store added.
20 Feb 2013 – Squarespace adds a shopping cart with their Business plan.

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