Wondering how much a Wix website costs? This analysis will help you pick the right plan by showing you what you really need and what you can do without.

Wix Pricing: What Do I Get?

Wix's prices start at $13 per month for the Combo plan. It's ad-free and includes a domain name for 1 year. Wix Unlimited costs $17 per month and is ideal for larger sites (3000+ monthly visits). Wix VIP at $39 per month adds priority support. The cheapest ecommerce plan is Business Basic at $23 per month.

Quick breakdown of Wix's most important plans

This table shows the most popular pricing options in their monthly and yearly payment variants.

Wix plans Monthly Yearly Key Feature
Free $0 $0 It's free
Combo $17/month $13/month No adverts and use of your own domain
Unlimited $22/month $17/month Good for larger projects: no bandwidth or storage limits
Business Basic $28/month $23/month You can sell online and get business apps like Wix Hotels or Wix Bookings

Video Walkthrough

To see all of Wix's pricing tiers, check this page: https://www.websitetooltester.com/out/wix-pricing-youtube Check out our article to find out more about Wi... Wix Pricing 2019 — Which plan should I choose (and why)? 2019-06-28 https://img.youtube.com/vi/y61WORuWm6U/hqdefault.jpg

Wix’s Website Plans in Detail

FeatureConnect Domain*ComboUnlimitedPro
(US only)
Domain included in yearly plans?
NoFree domain name for 1 year, $14.95 (yearly) thereafter.
SSL encryption (https)YesYesYesYesYes
Email accountsWix offers email accounts through G Suite, which is $6 per user per month.
Bandwidth1 GB2 GBUnlimitedUnlimitedUnlimited
Storage500 MB3 GB10 GB20 GB20 GB
Video storageNone (only embedded via Youtube, for example)30 minutes1 hour2 hours2 hours
and App Vouchers
NoNo$100 Google and Bing ads, $100 in Local Listing + Site Booster and Form Builder app
Email marketing3 campaigns / 5.000 emails / month
Professional LogoNoNoNoYesYes
Premium supportIncludedIncludedIncludedIncludedIncluded
Monthly Plan Prices
Yearly Plan Prices
Two-Year Plan Prices
Three-Year Plan Prices
More informationVisit Wix.com for a free trial account

* The Connect Domain plan is not available in the US anymore and probably will also disappear for the rest of the world soon.

Please note that the yearly, 2-year and 3-year plans will be charged at once. So you’ll be paying the full term upfront in one payment.

Wix’s Business and Ecommerce Plans in Detail

But of course, if you’re looking to start an online store, need more video storage or fancy using one of Wix’s business apps (e.g. Wix Bookings or Wix Hotels), you should consider one of the Business or eCommerce premium plans:

Business Basic Business Unlimited Business VIP
Storage 20GB 35GB 50GB
Video Storage 5 hours 10 hours Unlimited
Bandwidth Unlimited Unlimited Unlimited
Business apps for hotels, restaurants, musicians and bookings All included All included All included
Ecommerce (with unlimited items) Included Included Included
Wix sales fee 0% 0% 0%
Wix Payments, Stripe and Paypal US: 2.9% + $0.30 USD per transaction
Cheaper rates for transactions with European cards may apply. Further information.
Shout Out
(email marketing)
3 campaigns / 5.000 emails / month
Priority support
No No Yes
Monthly Plan Prices $28/month $33/month $56/month
Yearly Plan Prices $23/month
$27/month $49/month
Two-Year Plan Prices $20/month $23.50/month $42/month
Three-Year Plan Prices $18/month $22/month $38.50/month
More information Check out plan Check out plan Check out plan

Please note that the yearly, 2-year and 3-year plans will be charged at once. So you’ll be paying the full term upfront in one payment.

Sidenote: All the Wix Business and eCommerce plans include your own domain name, SSL encryption and are 100% ad-free.

What does each Wix premium plan include?

Wix domain

Combo comes with a domain name if you pick a yearly subscription. You can get .com, .net, .org, .biz and a few other extensions (see screenshot). Please note that it’s only free for the first year, the regular price is around $14.95 per year.

Basically, Combo has everything except an online store option. The only difference between this and the Unlimited plan is storage, bandwidth and the included video hours.

Our recommendation: In our opinion Combo is all you need for a regular site without ecommerce (even though Wix heavily promoted Unlimited and Pro).  If you do ever come close to exceeding your Combo plan’s storage or bandwidth limits, Wix will inform you well in advance (should be good for about 3,000 monthly visitors). Upgrading plans is always possible and existing funds will be credited. For average sites, Combo’s data limits are more than enough.

The Pro plan includes a logo that you can create with Wix Logo Maker. But to be honest, we can’t think of any scenario where the Pro plan makes much sense (unless you absolutely need the 20 GB of storage).

The VIP plan’s main selling point is the priority support. If you have a question it’ll be pushed in front of the line – cheeky. Be aware that this plan doesn’t include the online store module. You’ll need one of the Business plans for that – read below.

The Wix Business & eCommerce premium plan is the tier you should use if you want to open an online store.

Additionally, you are also granted access to some of the most interesting Wix premium apps like Wix Hotels, Wix Restaurants, Wix Bookings or Wix Music. If you are going to upload loads of video to your Wix site, this plan also increases the video storage. And in case you want to step up your marketing game, Wix has a complete suite called Wix Ascend.

Sidenote: Keep in mind that you can test the online store and premium apps in the free plan too. Compared to its competitors, the online store is pretty low-cost. You’ll find more information in our Wix eCommerce review.

What about Email Accounts?

One thing Wix doesn’t solve particularly well is email accounts for your domain name. You can sign up for G Suite through them but you’ll have to pay $6 per month. Compare that to Jimdo where you get email accounts for a lot less than that (starting at only $12 per year).

Another alternative is to purchase the domain name through a third party (e.g. Namecheap) and get your email accounts from there. This will cost you around $10 per year.

Final thoughts – Is Wix good value?

Here’s the short answer: It can be very good value but you’ll need to find the plan that’s right for you.

For most non-ecommerce users, Combo is probably the best option as it’s ad-free and you’ll get your own domain name. Unless you are expecting hundreds of daily visitors right from the start you should forget about the other website plans for now. Remember, you can always upgrade later!

If you’d like to open an online store, we would recommend starting out with Business Basic as this is the cheapest plan that comes with ecommerce features. We like that Wix also offers monthly payment options as many other website builders only have yearly subscriptions available.

> Click here to try out Wix for free


Tip: Save 10% on your first payment using this Wix Voucher Code. May not be valid for all pricing tiers.


Latest updates:
06 Aug 2019: A few updates
01 Aug 2019: Costs for credit card transactions added.
01 July 2019: New video added.
31 May 2019: Wix increased their USD prices.
05 Apr 2019: Smaller Updates.
11 Feb 2019: Wix Email Marketing is part of Wix Ascend now.
03 Oct 2018: Wix launched the Business & eCommerce premium plans.
24 Sep 2018: Price increase and name change for the former E-Commerce plan (which used to be $17 per month). It’s now called Business Basic. The VIP plan went up from $25 to $29 and doesn’t include an online store anymore. No change for existing customers.


Do all Wix plans include hosting?

Yes, hosting is included. There won’t be any extra cost for you.

How can I cancel my Wix account / website?

Cancelling a Wix premium package can easily be done from within your account as you can see in the screenshot:

wix cancellation

For further details please go to Wix’s support pages and search for “canceling”.

Is there a money-back guarantee?

Yes, there is a 14-day “no questions asked” money-back guarantee for all premium plans. Please note that this refund policy doesn’t apply to domain names.

Are there any coupon or promo codes for Wix?

Currently, there is an official promo code that you can use to save 10% on Wix Unlimited and higher! Find it here.

Here’s a guide of how to redeem a Wix promo code.

How much is Wix Bookings?

The basic version of Wix Bookings is free (see our review). The paid plan allows you to receive payments online, offer group bookings and will also let you send out reminder emails. Here’s an overview of all plans with Wix Bookings included:

wix bookings prices


Why doesn't the eCommerce plan have unlimited bandwidth?

We don’t know! However, 10 GB is a lot when you keep in mind that Wix is supposed to be for small businesses. Let’s say the average visit costs 2 MB of bandwidth then you could have up to 5000 Visitors per month. If this still won’t be enough, you should consider a platform like Shopify that you can scale.

Are there any other eCommerce plans?

Yes, Wix has ecommerce-specific plans that are offered only to existing Wix online store owners. The Wix eCommerce plan (Basic Store) is the best option to start your online store with, but whereas the bandwidth is unlimited, the storage is limited to 20GB.

Higher plans offer more storage: Unlimited Store comes with 35GB, VIP Store with 50GB and Super Store has 75GB of storage. These plans also include some credit to use Shout Out, Wix’s newsletter tool.

The Super Store and VIP Store plans have VIP Support and an SEO Expert site review to help with optimization. It’s right for those that either need a lot of storage (> 35GB) or would like to have priority support and expert SEO guidance.

Finally, the Super Store plan comes with a nice perk: you can use the Wix Business Solutions. These are apps that you can integrate into your website, and are meant for hotels, restaurants, musicians or site owners needing to take bookings online.

Wix Store Plans pricing


How many products can I add to Wix Ecommerce?

Is there a discount for non-profit organisations (NGO)?

Yes, charitable and non-profit organizations are eligible for a free Combo plan. It needs to be renewed every year.

To set it up, Wix requires a copy of your organization’s tax exemption certificate or registered charity number.

When I try to upgrade Wix I am seeing prices that are much higher. Why?

You probably have an app installed such as Wix Bookings. When you click upgrade it will automatically add the app to your purchase price.

To avoid this, scroll to the bottom of the upgrade page and click this link:

wix upgrade

What is SiteBooster – do I need it?

SiteBooster is included from the Unlimited plan and therefore you might wonder whether you actually need it.

It’s basically a listing service that will add your local business to about 15 directories such as Apple Maps, Google Maps, Yelp, Foursquare and a few others.

While it’s a convenient way to add your business to all these services at once, this can also be done manually by yourself (which would allow you to settle with the slightly cheaper Wix Combo plan).

If you are indeed a local business and you value your time a lot, then it’s probably a good idea to have SiteBooster do the listings for you.

What is the Wix Enterprise plan?

Most likely it’s just a sales tactic called “price anchoring”. Next to a really high price the other packages don’t look quite as expensive anymore. We don’t think anyone really needs a Wix Enterprise package.


Back to top